Hudson Institute study confirms better for you is better for business

By Bob Wheatley

The $660 billion restaurant industry juggernaut, accounting for nearly 47% of all food dollars spent outside the home is witnessing first hand the shifts in consumer preference towards healthier choice. What’s more turns out this sea-change is good for business and in a manner of speaking “bad for business” for those who failed to dial in and promote better-for-you choices on their menus.

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