HEALTHIER CHOICE COLLIDES WITH HUMAN BEHAVIOR – EXPERTS LAY PATH TO HEALTHY HABITSNovember 7th, 2013 Posted by Emergent Healthier habits, Healthy Living, Human behavior, Indulgent brand strategy 0 comments on “HEALTHIER CHOICE COLLIDES WITH HUMAN BEHAVIOR – EXPERTS LAY PATH TO HEALTHY HABITS”
Taste and desire at odds with healthy?
By Bob Wheatley
At the recent national FNCE (Food and Nutrition Conference and Expo) convention in Houston, the largest annual gathering of nutrition and dietary experts, one of the best-attended “hot topic” presentations dug into the perennial challenge of healthy vs. human. And in doing so uncovered massive opportunities for food and beverage businesses to help consumers lead healthier lifestyles.